What is ECOVERO™ and why do we love it?
by Tamara Dalah on Oct 13, 2020
Why we love ECOVERO™
Awarded EU Ecolabel
Supply chain transparency
We use ECOVERO™ in our best selling styles such as the Piper Bra, Piper Panty, Piper Thong, Ida Bra and Ida Panty. We love them so much that we have also used this eco-friendly material in our new Daydream collection and transformed them into tops, jumpsuits and dresses.
In a world of finite natural resources, environmental sustainability requires that we take less - using only the resources we need, and utilising them with maximum efficiency. As compared with generic viscose, the production of ECOVERO™ has a substantially smaller environmental footprint.
Being a cellulosic material, ECOVERO™ fibres are biodegradable and naturally return to nature after disposal, as certified by TUV AUSTRIA making them environmentally friendly. We design your THIS IS A LOVE SONG products with their entire lifecycle in mind, so using a biodegradable material is important to us.
ECOVERO™ fibres are certified with the EU Ecolabel too. This is a label of environmental excellence that is awarded to products and services meeting high environmental standards throughout their life-cycle; from raw material extraction, to production, distribution and disposal - than comparable products in the market.
All of our ECOVERO™ products have been verified by LENZING Indonesia and you can now verify this on our hang tags when you receive your THIS IS A LOVE SONG piece.